With Texas boasting the second largest economy in the United States, and the fifteenth largest economy in the world, the Lone Star state has created an interest from other countries to begin export talks with the state. Richard Bruton, Irish Minister for Jobs, Enterprise and Innovation, wants to be sure that Ireland is one such country. The new program, dubbed Enterprise Ireland, will offer Minister Bruton the opportunity to attend over 20 trade events and meetings throughout the state of Texas over a four-day period.
During this time, Bruton hopes to speak with potential investors of multi-national companies that may have interest in one of the 40 Irish companies he is representing during his travels across Texas. During the trip, he will meet with Governor Rick Perry to discuss trade and investment issues, and he hopes to impart the idea that Ireland is open for business – much like the message the Governor has been sending to California and other states.
As Minister Bruton stated in Business & Leadership:
“The ongoing intensive programme of trade missions is a part of this plan, and I am determined that through the intensive series of meetings that we hold this week, we will help these innovative companies grow exports to this crucial market and ultimately create jobs in Ireland.”
This is the 13th trade mission that Bruton has been on since he took the position in March of 2011, and it is his first to Texas. It makes sense he would approach the southern United States, particularly Texas. Recent years have spawned a boom in business for the state, with one of the leading growth industries being the Texas biotech sector. Minister Bruton seeks to capitalize on this demand by representing both small and large Irish companies that offer a variety of products and services that could benefit this industry as well as others in the state of Texas.